Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

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Marketing #88

Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most. Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.

Recent Episodes
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Recent Reviews
  • Taylorrs
    Extremely comprehensive
    Jewelry makers & small business owners - you need this podcast. Binge every episode!
  • veroniquemunro
    Amazing advice for entrepreneurs
    I really enjoy listening to this podcast! While it may be geared toward jewelers, many of the topics are so applicable to any business! So good!!
  • SBFinder
    Great IG tips!
    I loved the recent episode about IG Bio tips! This episode is for anyone looking to increase their brand recognition and ultimately increase engagement. It is packed with great ideas that I had never heard of before but make so much sense. Brilliant!
  • FeliciaRomero
    Love!
    Wow! I loved the recent episode and takeaways Tracy had from the Powerhouse women’s event! Tracy always shares relatable knowledge no matter what industry you’re in! A must listen ❤️
  • Nicole Myden
    Adore Tracey, Magnetic Info
    Such a great show, so many awesome convos and appreciate Tracey’s wisdom and ability to scale while staying in her truth. Awesome show, look forward to it weekly!
  • Natalie Jill
    Great show!
    One of my favorites! A must listen for us business owners… you’ll benefit if you own any business! Not just Jewlery .
  • epnichs
    Gratitude
    I have been listening to Tracy for years. I was a new silversmith, teaching in public education and dreaming about a day in the future when I might be able to go full time. Her education and inspiration helped me take the leap, and I am so grateful for all of the tools. I am now full time and excited about the potential!!
  • Issel Herrera
    Love this podcast.
    I listen to it every morning on my way to work. It’s so motivating. I can't wait to take their classes.
  • Monica2718
    Amazing show!
    Love the insights and tips shared on this podcast!
  • monster jell
    Helpful and informative
    This podcast is fantastic for entrepreneurs, super informative and helpful. I specifically love the content around email list building!
  • LWLW8
    These are FANTASTIC!
    Tracy is the bomb!! These episodes are inspirational and motivating!!! Tracy truly wants to help people be successful and it is clear in each episode. This is a free resource! Thank you!!!
  • PaigeBijou
    Tracy shares so much valuable information
    I love listening to podcasts while I work and am so glad I found this one! I have implemented many of the concepts shared and always enjoy listening to how other jewlery makers run their businesses successfully.
  • Nicole Burch
    I love this podcast!
    I always look forward to new uploads with tangible things that I can apply in my business, and personal growth journey. Tracy is a gem, and has such valuable information to share with creators to improve their business and life!
  • smugbass
    Must listen
    Tracy is brilliant and her dedication to her craft is evident in everything she does. This podcast is no exception. Actionable insights and deep knowledge shine through.
  • awesome77777777777777777
    A lot of pushing and selling book and course
    Very salesy, mostly to push and sell classes and book. I actually “qualified” (read:entered my email address) for a “one-hour website strategy via Zoom.” Totally misleading as all that zoom call was for was to answer questions about the different classes offered. Didn’t even discuss my work/website. No follow up at all either. Eh got turned off by all this
  • Lovely*22*
    Invaluable Resource for Jewelry Businesses!
    I came across Tracy’s podcast and binged listened for several weeks. I have recently signed up for her Laying The Foundation and course it is even better than I hoped! I feel so supported now on my jewelry business journey, excited to see the results.
  • TwistedGingerJ
    Motivating & Inspiring!
    I stumbled on this podcast a few years ago, signed up for her courses the next day and my business has never flourished more than it is today! Tracy and her students success stories, tips and tricks for growing your brand are invaluable, I love listening when I’m in the jewelry studio. You want to add this to your faves, so much helpful info & inspo!!
  • JBJbyJill
    Thank you!
    I am so grateful for this podcast! Thank you, Tracy for sharing and educating. I listen to your podcast every week. I look forward to signing up for one of your trainings in the near future!
  • Dibble boogie
    Deborah Cutler, jewelry designer and entrepreneur
    I have been a listener for a few months, and have benefited greatly from the information as I begin the journey of launching my new jewelry brand. I’m so grateful for this resource and look forward to exploring additional training in the near future!
  • Amanda Haley
    Great Tips!
    A great show for anyone business owners in the creative space! Tracy is a great host and provides insightful and helpful information to people looking to expand their brand.
  • tayframe
    Incredibly useful info
    This is a killer podcast full of super useful tips and techniques to grow a business online. Love it
  • Ral63
    Been Listening on and off for years
    I’ve been listening to this pod cast on and off for years- I always get something out of the episodes I listen to. Tracy Can be tough but is honest and spot on and her guests are also inspirational. Overall this is A very helpful podcast to help you move forward in your business.
  • WendyofWEND
    The real deal
    Tracy is the real deal in all things jewelry consulting. She knows her stuff inside and out/upside down. She’s honest, gracious, brilliant, and scrappy, and she shares all the angles in this podcast and in her book, which I own on kindle and paperback.
  • Podcast Ep.306
    INSPIRATION Alert!
    I loved your latest guest episode with Sarah Hawley, "Conscious Leadership and the Future of Work " was really insightful! I thought you asked some great questions that really gave us a good look into Sarah's journey with Growmotely. The aha moments were the best and I loved the energy you brought to the episode since it was my first time tuning in! I loved hearing how Sarah is trailblazing the space and how she has been authentic and unapologetically herself with her business journey as she is revolutionizing the world of work. Bravo work, Tracy! I can’t wait to tune in for more episodes. This was my first time tuning in and I loved hearing how to scale and grow a brand that works for you in your specific industry.
  • brensocial
    Awesome, practical advice!
    Even though I’m not a jewelry designer, Tracy gives so much practical info on the podcast that can be applied to any business. Not only does the podcast include tangible strategies, it also helps with the mental shifts needed for anyone trying to run a successful business!
  • Randi @kasandklostyle
    AMAZING INFORMATION
    Update - 4/20/22: Definitely a MUST listen to for product businesses. I make handmade jewelry, and also purchase her book, and EVERYTHING she shares on this podcast, in her book and in her courses is the TRUTH! This is my first time listening to this podcast and there is SO much information packed into just one episode. Highly recommend just based on the website and other communications I’ve read. I can’t wait to binge the other episodes!! Randi @kasandklostyle
  • candiceevep
    A great source of guidence
    This podcast is an amazing guide to owning a product base business. Anytime I feel like I’ve hit a wall with my business I’ll put an episode on and immidiately be motivated again. I also love hearing from other jewelry designers, it makes me feel like I’m not alone and gives me ideas on what I can implement in my business. This show should definitly be a tool in your tool box for your business.
  • PuccaHess
    An amazing resource
    This is such a great resource for a product-based business owner! I get so much out of every episode I listen to. I especially enjoy episodes about mind-set, as that seems to be a sticky point for me and a lot of other business owners. I am so grateful Tracy lets us peer into her brain and her successful business model every week!
  • Glee Lover in CA
    Great resource for any creative hoping to market their work
    Tracy and her guests are in my ears every time I sit down at my torch to create my glass beads. I have benefitted greatly from her podcast episodes and am now putting her tips to work in my emails, website, and social media accounts, with great results. She speaks from many years of experience and can help you take your business wherever you want it to go.
  • cmro_24
    A lot of talking and little action items.
    I keep trying with this podcast, but typically left with just as many questions when I started. I recently tried the episode to grow to $500k. I can’t remember one helpful takeaway. There is a lot of self promotion here and a lot of mindset talk. Not much practical tips to implement in your business.
  • Shelby Clement
    This podcast is awesome
    Great podcast! Thanks for having me as a guest and I love how informational your podcasts are! Keep killing it! 🤩
  • JustACarGuy
    A Jewelry Designers Business Toolbox
    This podcast is the ultimate resource for independent jewelry brands. The expert guests are usually jewelry designers themselves who can offer a higher level of insight on these topics due to direct experience. If you’re ready to get serious about scaling your business then this podcast is for you.
  • Spivul
    Holy moly
    Girlll!!! I was totally tagged into the ad for this latest podcast about copying and plagiarism on Instagram by a friend. I actively have been copied with IDENTICAL products by my husbands ex wife on 30+ products so far. I have filed for legal copy-write licensing (mind you, that’s $65 an application) on the pieces that qualify. Applied for patents, filed legal cease and desist and more. She DOES NOT stop. She now has gone as far as to copy my top seller and claims it’s “different” due to the fact she’s added fringe. People literally will see her jacket and instantly think it’s my product. She’s now copied my logo, renamed her company to the name of the piece of art that my logo is based on that I designed myself. I’ve blocked all her accounts on every platform. Whole 9 yards. This was such a great podcast to listen to, now to listen to more! 👏🏼🖤
  • Tessy Bannz
    Gets you on track & motivated
    I love listening to this podcast while making jewelry. The content makes me excited to work more on the business side of things & always leaves me motivated to get started. Listening to Tracey & her interviews is incredibly valuable. Thank you!
  • Delia Folk
    Tracy is the best!!!
    So happy to have found this helpful & informative show! We especially love the episode with Delia Folk :)
  • Elli's Fun Time
    Very helpful
    Thanks for putting so much time and effort into this podcast! I have learned so much from these episodes and will continue to do so for a long time, I’m sure :).
  • KristinaSaintVagabond
    Building confidence as an artistic entrepreneur
    Thrive by Design podcasts have become a part of my weekly morning ritual. Tracy and her guests are super knowledgeable and inspiring, and offer real tips and guidance that you can implement immediately to feel more focused and confident in growing your business. As a creative who often finds it challenging to do the “business” side of things, Tracy easily breaks down the fundamentals of how to stop the stress and lean into success - one podcast at a time, always leaving me excited about my next business move!
  • bycarianne
    Shocked full
    Love this podcast for all of the information, inspiration and sparks that get me moving! Thank you!
  • Devi & Co.
    So helpful!
    This podcast has so much valuable information for me as an emerging jewelry designer! I love it!
  • Jls988
    Learning so much!
    I have a new jewelry store at JLScheppersArt.com and I’m learning so much on how to set myself up for success by just listening to Thrive By Design and all the wonderful guests!I have so many ideas and need to prioritize how to implement them.
  • Snapchatter457
    Motivates me to Be Brave in Biz
    Tracy’s “Creatives Rule The World” reached me at the right time! I was thrilled to discover she had a podcast targeted to jewelry businesses. I started listening and she has given me the motivation to pursue my dream of starting a jewelry business! I love the insights she brings each week and I feel she speaks to me and encourages me to find my inner Creative self and Be Brave in Biz!
  • ppjewelry
    Needed input
    I have liked the needed input as a novice to business I find the information helpful.
  • Pewter & Honey
    Flourish & Thrive podcast #300
    It’s a fact, that we may not fully see the potential in that jump toward change. But until we jump in without regret, Then the possibilities open up. Tracy explains this vividly in this episode. “Create your Environment and then your Environment creates you“ . Like the quote
  • NAPONTE30
    So helpful and inspiring!
    Thank you Tracy for your wonderful wisdom and inspiration. Love these podcasts!
  • PrimalJewel
    Great info and inspiration!
    Tracy’s enthusiasm is great, and she has wonderful guests. Keeps me engaged as I try and ramp up my jewelry business.
  • Keemot
    This podcast has been a help!
    I have been watching this podcast since it's beginning. It's has been very helpful to my handmade jewelry business. You don't need to sell jewelry either. Many of the tips will help any online small business.
  • DamarysLoopsie
    300 episode
    Tracy Mathews has been a great inspiration for me with my new jewelry business. Thank you D
  • Shalena W.
    Great value
    my fave tidbit was that you’re more capable than you realize.
  • Ella Seet
    Insightful and Very Helpful!
    I have been enjoying this podcast while growing a small business during the pandemic, and it is full of valuable insights 😊
  • shoplittlepapercrane
    Sharing Expert advice
    I have been enjoying Flourish and Thrive Podcast so much over the last several months. The variety of different topics Tracy covers with her different interviews is so vast! I’ve learned so much and been introduced to loads of other people with valuable business insider info as well! Thank you for sharing your expertise Tracy!
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